I think the ideal slogan for Lenny would have been: "The Universal Operating System. When Freedom and Quality matters". Since that slogan wasn't available, I chose "The Universal Operating System".
The current results, after 2702 votes, are:
The Spiral Strikes Back! -- 13% (364)
The Universal Operating System -- 21% (574)
When code matters more than commercials -- 11% (291)
Free never looked so good -- 10% (273)
The universal operating system never looked so good! -- 2% (52)
We build it the right way -- 6% (162)
Wanna see new horizons? -- 4% (113)
See Freedom Work -- 13% (346)
One operating system. Infinite Freedom -- 20% (527)
I noticed that the
Linux Outlaws podcast on November 15, 2008 appears to make fun of this poll by suggesting the slogan "Lick My Lenny". ( "Linux Outlaws"??? Does the name reflect their agreement with the claim that the Linux kernel violates 235 of Microsoft's patents?

) I kind of agree that not all the slogan suggestions are really that great.
Still, these kinds of polls are a nice way to call for community participation. A bit of advertising doesn't hurt Debian, but I think the advertising should concentrate on Debian's actual strengths: freedom and quality.
"Hit the philistines three times over the head with the Elisp reference manual."
-- Michael A. Petonic --